Nudge the world to adopt eco-friendly products in everyday life
Look, the planet’s in a bit of a mess—and the usual “save the Earth” speeches? Yeah, we've tuned those out too.
We're not here to guilt you into going green. We're here to flip the script. Break the rules. Make sustainability something you'd actually want to be part of—not out of duty, but because it's fun, smart, and just a little bit rebellious.
The Blahg
The Effort-Free Way to Being Eco-Friendly
Let’s face it, on the outside, being sustainable sounds like a full-time job. And sometimes... it kinda is. A lot of us do care about the planet and want the future generation to breathe cleaner air, drink safe water, and...
Let’s be honest, “greywater” sounds like something an old wise person would warn you about in a dystopian movie. But don’t let the name get to you, it’s not mysterious, dangerous or even grey (most of the time). Greywater is...
A Day in the Life of a Step Aside Bottle
In a bright, bustling factory that smelled faintly of camphor and late-shift chai, a brand-new bottle rolled off the conveyor belt. Just another Tuesday in the world of the STEP ASIDE Factory. As the labels went on, each one a...
500ml Camphor Cedarwood
Rs. 129.00
It’s biodegradable! Keep your floors clean and safe with a floor cleaner that’s made with ancient Indian ingredients. It’s safe for tiny feet-both human and pawed.
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